The latest from our world and beyond.
Read, watch and go deeper on what’s happening with us and our work.

Why brands are re-embracing the power of the tagline
Verbal Director William Rauscher explains in Design Week why the tagline resurgence isn’t just nostalgia. In an age of complexity, taglines offer clarity.

Optimistic for the world
For 60 years, our optimism has been driven by one belief: there’s always a better way forward. We don’t just ride out change, we lean into it – helping brands turn business shifts, crises and disruption into something stronger than what came before.

Design – The Architecture of Great Experience
Creative Director Matthew Haysom and Global Executive Creative Director Emma Barratt joined Hyundai Card DaVinci MOTEL – a three-day cultural festival in Seoul.

Think different, or sink together
Senior Strategist Milan Kendall Shah challenges the copycat playbook, and shares how to build a brand people actually notice.

Inside Fast Company Innovation Festival 2025
Executive Strategy Director Brian Meyers shares his key takeaways from Fast Company Innovation Festival 2025.

New York Botanical Garden hires Wolff Olins for major brand refresh
We’re thrilled to announce that we are partnering with New York Botanical Garden to overhaul their brand identity ahead of a new era for the institution.