Our very own strategist Erynn Hughes was awarded a spot on the 2021 ADCOLOR FUTURES program, a unique experience that is dedicated to identifying and nurturing the next generation of leaders in advertising, branding, marketing, media and PR.
As the world nudges towards the new living-with-COVID-as-normal, companies must optimize the approach they take to managing their brand portfolios.
Following the shock of full-time remote working, and an associated bump in productivity, David Stevens, strategist and writer at Wolff Olins asks whether the future will bring more positive shocks to the system.
A new era is upon us. Which are the Conscious Brands of the future?
Only 6% of people think businesses should carry on with existing methods. Everyone else, regardless of age, seniority and geography, believes they should challenge convention and create new ways of doing things. But how, exactly, can businesses do this?
For global incumbents, Big Tech platforms and blockchain disruptors alike, the future’s up for grabs in the media and entertainment space. Radical change is well underway, and in this thought piece, our practitioners and partners share their perspectives on this.
With the prospect of smart assistants, alternative realities and machine-based conversations, the domestic space is on the cusp of radical change. Voices from our network debate the shape this could take.
