As a Senior Strategist, I help organisations define and realise their strategy for growth. I’m curious about the ever-changing relationship between technology, people and culture, and passionate about influencing it for the better. Before joining WO, I worked as a growth and innovation consultant, helping companies like Google and Dixons Carphone to develop customer and employee-centric brands, products, services and strategies to drive growth.
This included creating and branding a new mobile phone network (iD Mobile), and developing a revolutionary, award-winning digital retail tool for Carphone Warehouse (Pin Point). Before that I tried my hand at various things, working as an actor, researcher, journalist and musician. In my early years I was fortunate to live all over the world: in Canada, Cameroon, the Netherlands, Norway and southern USA.